Rodolphe Durand
HEC Paris



(Wednesday, 21st May 2014)

Title : Dis-organization

Download the presentation - 850.08 KB

The lecture strives to link research on competitive advantage and on the conditions that make firms legitimate. It focuses on the reasons why (institutional) logics set the stage for certain offerings to be more valued than others and on why firms can eschew/evade conformity pressures in their quest for distinctiveness. The lecture then expands the reasoning to a variety of organizations (beyond firms) and proposes to explain why dis-organization appears ubiquitous –challenging decision-makers as well as employees or citizens to be accountable for their actions.

Bibliographical references :

Must read reference : Durand R. and Jourdan J. (2012)  Jules or Jim: Alternative conformity to minority logics, Academy of Management Journal, 55(6): 1295-1315

Durand R., Rao H., and Monin P. (2007) Code and Conduct in French Cuisine: Impact of Code-Changes on External Evaluations, Strategic Management Journal, 28 (5): 455-472

Durand R. (2015)  Organizations, Strategy, and Society : The Orgology of Disorganized Worlds, Routledge  Oxford : UK -- First Published (2013) La Désorganisation du Monde, Editions Bord de L’Eau, Lormont : France

Durand R. (2006), Organizational Evolution and Strategic Management, Sage, London: UK